PROGRAMMATIC (RTB) SOLUTIONS

Pre-bid blocking and post-bid reporting for your entire ad inventory. Effective for mobile, desktop, display, in-app, and video environments.

A key value we bring to our clients is the ability to align with their demand partners that may be using other ad verification solutions.

Ad Fraud

Identify ad fraud within publisher and seller inventory by detecting invalid traffic generated through fraudulent means such as bots, malware, and click farms.

Viewability

Measure the percentage of ad impressions that are in view (or played within a video) on end-users’ devices when ads are served.

Brand Safety

Know when ads are displayed on sites that have unapproved content, such as adult or gambling-related content that can be damaging to a brand’s image.

Domain Masking

Identify when a publisher claims to run an ad on one site, but really places it on another less desirable one.

One universal pixel is populated with variables and placed onto the adtag or creative
Pixel touches the end user and collects digital and behavioral data
Traffic is analyzed and results are available within Fraudlogix dashboard and via API
data integrated directly into client’s environment
data and reporting on seller, publisher, domain, advertiser, campaign, and placement levels
One universal pixel delivers reporting on all four metrics:
  • Fake Traffic Report
  • Domain Masking Report
  • Viewability Report
  • Brand Safety Report
Deploy a two-layer approach to fight ad fraud by coupling your traffic analysis with our IP Block List and leverage universal threat intelligence to block ad fraud pre-bid.

as seen in