{"@context":"https:\/\/schema.org\/","@type":"Article","@id":"https:\/\/www.fraudlogix.com\/blog\/bot-traffic-on-your-ad-exchange-how-to-prevent-it\/#Article","mainEntityOfPage":"https:\/\/www.fraudlogix.com\/blog\/bot-traffic-on-your-ad-exchange-how-to-prevent-it\/","headline":"Bot Traffic on Your Ad Exchange: How To Prevent It","name":"Bot Traffic on Your Ad Exchange: How To Prevent It","description":"[et_pb_section fb_built=&#8221;1&#8243; admin_label=&#8221;section&#8221; _builder_version=&#8221;3.22&#8243;][et_pb_row _builder_version=&#8221;4.9.4&#8243; _module_preset=&#8221;default&#8221; custom_padding=&#8221;0px|||||&#8221;][et_pb_column type=&#8221;4_4&#8243; _builder_version=&#8221;4.9.4&#8243; _module_preset=&#8221;default&#8221;][et_pb_text admin_label=&#8221;Text&#8221; _builder_version=&#8221;4.9.4&#8243; background_size=&#8221;initial&#8221; background_position=&#8221;top_left&#8221; background_repeat=&#8221;repeat&#8221;] When you see that traffic on your website has gone up, could it be due to bots? Increased traffic to a site or specific pages can be good news; after all, it is one of the leading advertising goals. But [&hellip;]","datePublished":"2022-02-14","dateModified":"2025-01-10","author":{"@type":"Person","@id":"https:\/\/www.fraudlogix.com\/blog\/author\/priscilla\/#Person","name":"Fraudlogix","url":"https:\/\/www.fraudlogix.com\/blog\/author\/priscilla\/","identifier":6,"image":{"@type":"ImageObject","@id":"https:\/\/secure.gravatar.com\/avatar\/06995c16354b313a238da61945d79b55?s=96&d=mm&r=g","url":"https:\/\/secure.gravatar.com\/avatar\/06995c16354b313a238da61945d79b55?s=96&d=mm&r=g","height":96,"width":96}},"publisher":{"@type":"Organization","name":"Fraudlogix","logo":{"@type":"ImageObject","@id":"https:\/\/fraudlogix.com\/wp-content\/uploads\/2018\/04\/FraudlogixLogo_black.jpg","url":"https:\/\/fraudlogix.com\/wp-content\/uploads\/2018\/04\/FraudlogixLogo_black.jpg","width":600,"height":60}},"image":{"@type":"ImageObject","@id":"https:\/\/www.fraudlogix.com\/wp-content\/uploads\/2022\/02\/fraudlogix_blog_featured3.png","url":"https:\/\/www.fraudlogix.com\/wp-content\/uploads\/2022\/02\/fraudlogix_blog_featured3.png","height":1260,"width":2240},"url":"https:\/\/www.fraudlogix.com\/blog\/bot-traffic-on-your-ad-exchange-how-to-prevent-it\/","about":["Bots &amp; IVT"],"wordCount":728}