Fraudlogix Research
Our latest data-based reportsJune 2020
Case Study: Ad Blocker Impact
Ad blockers often fail and when they do, advertisers waste an average of 11.5% of their desktop budgets (3% mobile) serving ads to users with a dislike for ads. Read more here.
August 2019
Q2 2019 Ad Fraud Report
In the Q2, 2019 Ad Fraud Report we looked at data from the second quarter of 2019. It’s part of our ongoing effort to track ad fraud across devices, browsers, operating systems and global regions. Read more here.
May 2019
Q1 2019 Ad Fraud Report
In the Q1, 2019 Ad Fraud Report we looked at data from the first quarter of 2019. It’s part of our ongoing effort to track ad fraud across devices, browsers, operating systems and global regions. Read more here.
April 2019
OTT Ad Fraud Report
In the OTT Ad Fraud Report we looked at data from April 2019 to determine how much fraud is in the OTT space and what areas of the world it’s coming from. Read more here.
February 2019
Q4 2018 Ad Fraud Report
In the Q4 2018 Ad Fraud Report we combined data from October, November and December to create a larger picture of ad fraud in terms of which devices, browsers and operating systems are being used most and how much it’s affecting different global regions. Read more here.
November 2018
Ad Fraud Ramps Up Ahead of the Holidays: Four Ways Marketers Can Avoid It Now
Fraudlogix analyzed three months of programmatic ad traffic and found that in the weeks leading up to the busiest shopping season of the year, fraudulent ad traffic increased by more than 20 percent. Read more here.
October 2018
In Ad Fraud Fight, 17 Percent of Windows OS Traffic is Fraudulent
This report includes the percentages of fraud found in digital advertising traffic during the months of September and October 2018, broken down by desktop and mobile operating systems.
Chrome Browsers Dominate; 14% of Ad Traffic From Them is Fraudulent
This report includes the percentages of fraud found in digital advertising traffic during the month of September 2018, broken down by browser.
North American Region has Highest Percentage of Fraudulent Traffic, LATAM Leads in Mobile
This report includes the percentages of fraud found in digital advertising traffic during the month of September 2018, broken down into four major regional areas: APAC, EMEA, LATAM, and North America.
