MSN.COM has the highest percentage of viewable ad impressions based on our monitoring of the programmatic advertising ecosystem during Q1, 2022. Fraudlogix’s definition of a viewable ad impression is based on Media Rating Council (MRC) viewability guidelines.
Fraudlogix is a cybersecurity company building bot and ad fraud solutions since 2010. We prevent bots in all environments, including CTV, In-App, mobile, and desktop advertising.
As part of ongoing research designed to enhance the global effort to stop bots, Fraudlogix analyzes billions of digital ad impressions each quarter.
Contact us for more information. Feel free to publish this stat with permission.