Judge Rules Against Google In Ad Tech Antitrust CaseGoogle has been found guilty of antitrust violations in two of the three alleged markets, following a long-awaited ruling in its ad tech antitrust battle with the Justice Department. (Ronan Shields and Marty Swant/Digiday) |
Meta Stands to Lose Tens of Billions of Ad Spend in Impending FTC Antitrust TrialMeta will face off against the U.S. Federal Trade Commission in an antitrust trial that will kick off on April 14. The case centers on allegations that the tech titan illegally stamped out competition through past acquisitions of early-stage startups including Instagram and WhatsApp. (Kendra Barnett/Adweek) |
CTV Still Has A Fraud ProblemA lot of F-bombs got dropped on stage at the Coalition for Innovative Media Measurement’s summit in New York City earlier this week. (Victoria McNally/AdExchanger) |
Google’s Latest Ad Regulations For Crypto To Take Effect From April 23Starting April 23, Google will implement stricter advertising policies for cryptocurrency services in Europe, aligning with the European Union’s Markets in Crypto-Assets framework. (Anushka Basu/Yahoo!Finance) |
Two Lawsuits Allege The Trade Desk Secretly Violates Consumer Privacy LawsThe adtech company faces new legal challenges over its use of consumers’ personal information. (Kendra Barnett/Adweek) |
Meta Sued For Allegedly Overcharging Advertisers By $4BA gym in South Carolina has sued Meta Platforms for allegedly overcharging Facebook advertisers a collective $4 billion, starting in 2013 and continuing for at least four years. (Wendy Davis/MediaPost) |
Tariffs Are The Latest Test Of Beleaguered US ConsumersBefore the expansive levies were announced, spending power was already weakened by high prices and rising debt, among other forces, analysts say. (Daphne Howland/Retail Dive) |
Apple User Data Will Train Its AIApple has built a complicated plan to rely on user data to train its large language models. The goal is to “understand aggregate trends for Apple Intelligence,” the company’s AI technology, while promising to protect user data. (Laurie Sullivan/MediaPost) |
Why Price cuts And Agency Pressure Haven’t Changed Calculus For Brands On XDespite the carrot and stick tactics deployed by Elon Musk’s X to cajole advertisers back on to its platform, big brands still aren’t buying in. (Sam Bradley/Digiday) |
Publicis Starts Year With Strong Q1Publicis Groupe kicked off the year with a strong first quarter that included a net revenue gain of 9.4% to nearly 3.54 billion euro (approximately $4.01 billion) with organic growth (excluding currency and M&A impact) of 4.9%. (Steve McClellan/MediaPost) |
IAB: AI adoption For Campaigns Lags Amid Data, Transparency ConcernsWhile half of the agencies, publishers and brands that haven’t fully integrated AI across their campaigns expect to do so by 2026, most lack a road map. (Aaron Baar/Marketing Dive) |
