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Preventing Affiliate Ad Fraud in Embedded Commerce

by Fraudlogix | Feb 17, 2023 | Affiliate Fraud

Embedded commerce refers to the integration of e-commerce capabilities into websites or mobile applications, allowing customers to make purchases directly from the platform without being redirected to an external website. This type of commerce has become increasingly...

The Shift Away from Cookies: Opportunities for Affiliates in Privacy-Centric Advertising

by Fraudlogix | Feb 16, 2023 | Affiliate Fraud

As the world moves away from cookies, the advertising industry is also evolving. The shift towards more privacy-centric advertising models presents new opportunities for affiliates to deliver better and more personalized experiences for consumers. Contextual...

Technology Trends and Regulatory Landscape of the Global Affiliate Marketing Platform Market

by Fraudlogix | Feb 16, 2023 | Affiliate Fraud

The global affiliate marketing platform market has seen significant growth in recent years, driven by advancements in technology and the increasing popularity of this type of advertising. With this growth, a number of technology trends and regulatory frameworks have...

5 Key Considerations for Selecting the Right Affiliate Niche for Your Brand

by Fraudlogix | Feb 16, 2023 | Affiliate Fraud

An affiliate niche refers to a specific area of interest or topic that affiliate marketers focus on to promote and sell products or services to their target audience. While it may seem simple, selecting the right affiliate niche is key to the success of your affiliate...

Navigating the Legal and Ethical Landscape of Affiliate Marketing

by Fraudlogix | Feb 16, 2023 | Affiliate Fraud

Affiliate marketing is a digital marketing strategy that involves promoting a product or service through an affiliate network and earning a commission for every sale made. While it is an effective and cost-efficient way to drive sales, there are several legal and...

Affiliate Marketing & Fraud Prevention: The Importance of Secure App Tracking

by Fraudlogix | Feb 16, 2023 | Affiliate Fraud

There are two main types of app tracking methods: server-to-server (S2S) and client-side (device-based). Server-to-Server (S2S) tracking involves sending data directly from the advertiser’s server to the affiliate network’s server, bypassing the...
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