by Fraudlogix | Mar 1, 2022 | Bots & IVT
Websites and apps receive two types of traffic requests: those from humans and those from bots. Bots are automatic processes that interact with websites, apps, and APIs. Good bots perform tasks and add value to a user’s experience, like a chatbot that asks if...
by Fraudlogix | Feb 24, 2022 | Bots & IVT
Before you launch a new marketing campaign, there are a few things you should ask yourself: What are your goals? How much of your revenue are you going to spend on marketing? How much of your marketing spend are you willing to lose to bots? Let’s take a look at that...
by Fraudlogix | Feb 23, 2022 | Bots & IVT
What’s an IP blocklist and why is it essential to running your network, platform, website or app? An IP blocklist is a security measure put in place to prevent access to a network system from specific IP addresses that are known or suspected to be associated...
by Fraudlogix | Feb 22, 2022 | Ad Fraud Statistics
Singapore and Sri Lanka have the highest and lowest percent bot and ad fraud in this group of countries in Asia. Over 36 billion ad impressions were examined by Fraudlogix, a trusted leader in digital ad fraud detection for over a decade. Data from this report...
by Fraudlogix | Feb 22, 2022 | Ad Fraud Statistics
Poland and Slovakia have the highest and lowest percent bot and ad fraud in this group of countries in Europe. Over 36 billion ad impressions were examined by Fraudlogix, a trusted leader in digital ad fraud detection for over a decade. Data from this report includes...