by user | Feb 18, 2020 | Affiliate / Performance, Featured Posts
When it comes to your affiliate campaigns, you probably consider how engaging they are. You’ll pay attention to how dynamic and on-brand they are. You’ll be excited for how profitable they can be. But there’s one more thing you should think of when you’re preparing...
by user | Feb 5, 2020 | Ad Fraud and Bots, Affiliate / Performance
Affiliate marketing can be a great way to advertise your business, generate more website traffic, and gain new customers. The affiliate marketing industry is growing steadily, and hard-working affiliates can help you see the business growth you’re looking for. That...
by user | Jul 16, 2019 | Ad Fraud and Bots
Marketing spend for mobile app installs was estimated to be over $7 billion in 2018. And similar to other online marketing channels, fraud follows the money — Tune estimated app-install fraud cost marketers nearly $2 billion in 2017. So how does app install work, and...
by user | Jul 6, 2019 | Ad Fraud and Bots
Real-time bidding might be pretty challenging to understand for the young advertisers looking to pursue a career in programmatic advertising. Since this “job of the future” requires software to buy ads, there are a lot of “technicalities” to be...
by user | Jun 21, 2019 | Ad Fraud and Bots
Affiliate fraud is a type of advertising fraud that involves any false or corrupt activity executed to collect commissions from an affiliate marketing program fraudulently. It’s estimated that 2% of all affiliate transactions are attributed to fraud....
